Fruit and vegetables waste premium business services? People’s shopping habits are evolving slowly. The overall experience is why consumers go to malls despite the internet shopping has grown in popularity. Giving customers a unique experience is becoming more and more prevalent in malls now and in the future. A shopping mall is a social gathering place where individuals may catch up with old friends, make new acquaintances, and engage with various products and brands. With the use of technology, shopping malls are increasingly using consumer profiling to help shops reach their goals. Mall managers will need to grasp two sets of technology to provide a seamless client experience.
Link Retail is a technology firm that provides modern and effective solutions for those in the retail space. Based out of Oslo, Norway, Link Retail helps brick-and-mortar stores grow their sales by using data analysis and advanced metrics in order to get the best results possible. We know that it can be difficult to understand all the figures at hand, so we have designed easy to use software with clear interfaces that allow those who may not be the most technically savvy to use our tools to help their store. Our top-notch team of software engineers and data scientists take great pride in empowering our customers and helping them reach their goals. We offer a wide range of products and services that fit whatever needs our users to have. Read more information on https://linkretail.com/.
The Concept: Use sample stores as a laboratory for testing new ideas & potential successes Retail LAB is a concept where the retail chain (RC) uses 4-6 stores as a test environment – for the RC and its suppliers to do all kind of exciting research, analysis of placements, sales-analysis, test-sale of new products, traffic, shopper behaviour etc. in the defined LAB stores. Link Retail (LR) is running and operating the Retail LAB –and RC introduce LR to all its key suppliers. RC shall have access to all results from all studies done by suppliers. The scheme will be financed by LR, without any costs for RC. The suppliers will pay for studies and analysis. RC will also be able to do its own analysis – for free or at very low fees. The last depends on supplier participation and will be regulated in an agreement between the parties.
Know your best sellers and create marketing strategies rapidly to boost your sales. Monitor and pursue sales activity in real-time in your store without losing valuable time. Define the best and worst sellers of the day and easily follow up on your product stock. We are installing our software on any device wanted – on a smartphone, tablet or monitor. With real-time sales data at hand, you will be able to fix most problems in store immediately.
Above all, the assessment is easy: Count how much fresh bread and bakery products are left in the store in the last opening hour & do this for a couple of days. Afterwards, if the average is over 40, it means that there is a lot of food to save! Lastly but most importantly, we’d like to introduce a great example that we accomplish to reduce the significant amount of bread wastage in Meny, Norway! In this paragraph, we’d like to give brief information about how much food is wasted every year. As a mater of fact, we need to realize the fact that people throw away 1555 million tonnes of food every year worldwide (BCG, 2018). Then, let’s take a look at which food categories are thrown away the most, and what percentage it makes up of the total food waste. Discover more info at https://linkretail.com/.
Eye Tracking is a unique method for objectively measuring consumer attention and behavior in-store. This is done by using advanced high-tech glasses with a two-way camera, which is further used to show the shopper using the glasses in a “first-person perspective”. The Eye Tracker will register when the shopper’s pupil focuses on a specific object (i.e. a product or a poster) and will re-define this into data points which can then be aggregated for visualization and analysis of the data for several as many consumers as you wish to measure. By using Eye Tracking as a tool for consumer analysis, you will finally get objective answers to your questions, and remove “good intensions” and “subjective opinions” from the equation. Which products are most frequently noticed by the shoppers? How does the shopper navigate in the category/shelf? What share of the in-store communication gets actually seen by the shopper? Which products function as the “anchor” in the shelf and stands out from the rest? This, among several others, are questions you’ll get the answer to from an Eye Tracking study.